March 10, 2009

Less Money, More Movies?

Benjamin Kayser
Omaha area writer


With the failing economy, people are starting to cut down on spending. Some are starting to do more cooking at home, while others are shopping at second hand stores. But whether you're rich or poor, there's one thing that a lot of people are still doing: going to the movies. That's right. We already have a record high for the first two months of the year. Compared to 2007, these two months have increased 35.3%. That's a 400 million dollar difference. So let me pose a question. Even though huge sequels like X-men, Terminator and Transformers will be coming out this year, will the failing economy decrease box office sales? I would say no. Why? Well, the first reason is that when people fall under tough financial and emotional situations, they like to forget their problems and be entertained. This happened in the great depression.

When "Snow White and the Seven Dwarfs" came out during the great depression in 1937 it grossed 180 million dollars. Two years later, "Gone with the Wind" broke all records with nearly 200 million dollars. The bottom line is that the lack of money in the home does not alter the entertainment industry. Another interesting factor is that three of the top 5 grossing movies of 2009 so far are comedies. It doesn't surprise me that people would rather laugh than cry when in a difficult situation. Eight dollars for two hours of pleasure is pretty cheap. The sad thing in all of this is that when people rely on entertainment to get through hard times, they rob themselves of joy in the Lord. Romans 14:17 says, "for the kingdom of God is not eating and drinking, but righteousness and peace and joy in the Holy Spirit." I'm not at all saying that watching movies robs you of joy. I am saying that when you rely on movies to get you through tough times, you will be worse off than you were before.

0 comments: